Bespoke Web Design for 65bit Software
Project Scope
- Bespoke design
- Responsive (mobile-friendly)
- WordPress CMS
- Custom theme
- Blog
- Restricted content
- Case studies
- Knowledge base
- Twitter feed integration
- Social sharing
The Challenge
After 11 years, 65bit Software had out-grown their existing website, which had grown in size as the business developed to the point where it was now clunky and difficult to navigate. Visitors to the website had trouble finding product information and customers had pointed out the lack of support content.
The 65bit team needed to be able to update the website regularly, but there was no Content Management System in place to update most of the content. This meant they were unable to add to their international client list, which included the likes of Nike, Stanley Black & Decker and 3M to name but a few.
65bit decided that an overhaul of the entire website was necessary, and therefore came to me for a complete redesign.
Project Goals
The main aim of the website is to encourage visitors to register for a free trial and download the software.
The target audience is large companies and agencies with a data publishing need such as those producing catalogues, price lists and/or stock information.
The Solution
The new website is easy to navigate, with a modern, clean and fresh design. It is responsive, which means that the content is now easy to find and digest when viewed from any device – whether that be a tablet, a mobile phone or a desktop computer.
A simple system is in place to allow customers to register for a free trial and download the software. Registration details are kept so that the team are able to follow up and offer support during the evaluation and beyond – ultimately leading to an increase in sales.
A knowledge base containing support content is now a big part of the site, with WordPress used as a CMS (Content Management System) to allow the 65bit team to easily update and add to the content throughout the entire website.
It's been a pleasure working with Andrea and we're really happy with the design and flexibility of our new Website. The result was above and beyond what we expected. I have no hesitation in recommending Giraffical, Great Job!Mark Haden, 65bit Software
About 65bit Software
65bit Software Limited specialize in the development of high quality plug-ins for Adobe InDesign and InCopy.
They are committed to providing best of breed solutions for the database publishing, catalog, newspaper and magazine markets. In addition to developing InDesign plug-ins, the guys at 65bit offer custom development services and can help businesses to design and implement an InDesign or InCopy-based solution.