Bespoke Web Design for Hopwood Toons
- Bespoke design
- Responsive (mobile-friendly)
- WordPress CMS
- Custom theme
- Restricted content
- Twitter feed integration
- Social sharing
Hopwood Toons had out-grown their existing website, which was slow and clunky, difficult to navigate and was without as clear message. There was also no ecommerce facility to sell the books online.
Sharon, the website owner, needed to be able to update the website regularly, but there was no Content Management System in place to update most of the content. This meant she was unable to add to the portfolio in order to promote the new work of Hopwood Toons.
She decided that an overhaul of the entire website was necessary, and therefore came to me for a complete redesign.
There are two main target audiences for which there are different goals:
- Parents – to purchase a book and/or subscribe to the blog.
- Agencies – to download a synopsis of the book or animation with a view to getting involved.
The new website is easy to navigate, with a fun, modern and fresh design. It is responsive, which means that the content is now easy to find and digest when viewed from any device – whether that be a tablet, a mobile phone or a desktop computer.
A simple system is in place to allow visitors to download synopses, subscribe to the blog and purchase books. Registration details are kept so that Sharon is able to follow up and promote new material.
WordPress has been used as a CMS (Content Management System) to allow Sharon to easily update and add to the content throughout the entire website.
About Hopwood Toons
From early picture books to animation, Hopwood toons™ prides itself on thinking differently to constantly develop unpredictable and exciting concepts for TV, publishing and licensing.